ISIPP is very proud to announce that our SuretyMail offering has received the award for Best Software Company in Santa Clara, 2017. This Best of Santa Clara Award is an honor bestowed on companies by the the Santa Clara Award Program.
ISIPP SuretyMail is very pleased to announce the offering of a brand new service: SuretyMail Lite! For years we have had businesses asking for this service - a service where we help businesses to get to the inbox, and to assist with their delivery issues - when they don't have their own dedicated IP addresses.
At long last it is possible to sign up for a Yahoo Feedback Loop (FBL)! And we encourage you to do so!
We've touched on this briefly before, but I think that it's time to make it crystal clear: ISPs do not have to accept and deliver email - any email - your email - even if it isn't spam.
Did you know that setting up an automated "I'm out of the office" vacation auto responder message can hurt your email deliverability? In fact, there are a few different ways that those automatic vacation reply messages can hurt your email delivery, and for that reason, we advise you not to use them at all or, if you must, to use them very carefully.
A New York court yesterday affirmed that New York can charge sales tax on sales made through affiliates who are based in New York state. Known as "The Amazon Tax", and indeed the primary plaintiff in the case was Amazon, the rule says that so long as the affiliate is located in New York, and the company for whom the sales are generated has sales of at least $10,000 attributable to affiliates in New York, then the company must pay sales tax to the state of New York.
Today I want to talk about a practice that can really get your email in trouble: including attachments in email without first communicating to the recipient that you will be doing so.
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We have a customer who sends email out on behalf of a very large, very well known institution in the financial investment world. Some of these mailings lists are paid mailing lists. By which I mean that the users paid to receive these emails. And yet, they still report it as spam. Why would they do this? Here's why.
We've talked before about things that can artificially supress open rates, and the dangers inherent in not being aware of the issues. This was brought home today by a colleague, who writes about an experience they had with being dropped from a mailing list that they read regularly because they read in "no images" mode, causing the sender to assume that they weren't reading their mailings.
Back when I co-founded Habeas, we came up with the at-that-time novel idea to have our accredited senders insert special headers in their outbound email. Those headers were a signal to the receiving email servers that our senders had been accredited and the email was promised to be "not spam."
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