We were sad to hear of yesterday's announcement of the closing of Goodmail. Goodmail had a good run, and a novel business model. We wish everybody there well. We also would like to extend a special offer to all of the Goodmail customers who will now be needing an alternative to their Goodmail email deliverability service.
The results of a recent survey released by eROI show that a shocking almost 20% of email marketers don't bother to track their open rates and click-through rates (CTR).
We have an invitation for all of your email deliverability professionals. In fact, I announced this yesterday on Twitter, and was asked "What's an email deliverability professional?" Which is why there is a need for email deliverability forums - a forum specifically for email deliverability professionals.
I thought that our readers might find this interesting. Last week we put out a press release about how despite the general economic situation here in the U.S., Internet businesses in general, and the email industry in particular, is booming. So many of my colleagues, and our own customers, are so busy that they need to hire just to keep up with the pace and demand!