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[Prefer to listen to the audio blogcast? Listen on Apple, Spotify, Google or Anchor or say "Alexa play the Everything Email Marketing podcast"]

Let me tell you about one of the coolest email platforms about which you’ve never heard. It’s called Eyejot.

Eyejot is a video messaging platform, but with a couple of important twists. First of all, it’s video email. But it’s video email that requires nothing more than a webcam and a web browser. That’s it.

Here’s how it works, at its most basic. You go to the Eyejot website, plug in the email address of the person you want to send the message to, record a video message, and hit send. Done!

On their end, your recipient gets an email with a video player in it, they click on play, and they are taken to a web page with the full video embedded, and, and this is the really cool thing – from which they can reply to you – by video – even without an Eyejot account!

How cool is that?

Now, why would an email sender want to do this?

Well, for one thing, it’s an interesting way to quickly and easily authenticate that yes, this email really came from you. After all, there you are, in the flesh (or the next best thing) in their email. Talking to them.

But also, while Eyejot is free, for just $99.95 a year you can brand the page where your recipient lands – which means that your business can send – easily send – video email, and it will be from your company, even though you are using the Eyejot platform, and letting Eyejot handle the load.

Want to try it out now? Ready? You can send me an Eyejot message here.


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