Cox Communications has closed their Feedback Loop (FBL) program until further notice, meaning that they are no longer accepting applications to participate in their Feedback Loop program.
The Get to the Inbox email deliverability company has seen an almost explosive growth in email marketing and related industries despite a full-blown recession and an uncertain future for some of the world's largest industries such as the auto industry, mortgage companies and lenders, and wireless companies.
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Get to the Inbox by SuretyMail and MIS Sciences Corporation, providers of the eAlert® emergency public safety alerts system, have teamed up to provide an assured end-to-end delivery of emergency and safety email alerts to public transit users, schools, and users of county 911 networks.
After months in beta, and a soft launch, we are finally publicly announcing and launching our awesome Feedback Loop Reports service! I'm so very pleased with the response to this very useful service that is helping email senders stay on top of their spam complaints! Here's the press release.
RoadRunner has announced today that their new Feedback Loop (FBL) system is now open to the public. Their current (old) Feed back Loop service will be shut down on April 30, 2009. So if it's after April 30th, and you suddenly stopped receiving the Road Runner FBL, that's probably why.
The title of this article, "Not all double- or confirmed opt-in requires a confirmation email" may seen at first like an oxymoron. But it's not.
InvestorDigs runs the InvestorLoft service, which caters to real estate investors. InvestorLoft is unique in that it allows real estate investors to search by any of equity, cash flow, or cap rate. Legitimate email that relates to the real estate industry is often mis-identified as "spam", and so those working within the real estate industry often have email deliverability problems. As such, InvestorDigs turned to our SuretyMail solution to help ensure that their InvestorLoft email gets to the inbox.
It's always nice when an independent third-party study substantiates what we've been saying all along. In this case, a study by Harris Interactive on behalf of Merkle (the database marketing people) has found that between 73 to 75% of people hit "unsubscribe" because either they feel that they are getting email from you too often, or that it is not relevant, or both.
We've had a lot of you ask us for sample reports from our Feedback Loop Reports (FBL Reports) service, so that you can see what the reports look like. In a nutshell, our FBL Reports service monitors all of your feedback loops, so that you don't have to, and compiles them into an easy-to-read, plain English report for you each day. Here are the sample reports.
I recently had the pleasure of working with journalist Karen Bannen, on an article that she was doing for BtoB Online. Karen interviewed both myself and R. Dave Lewis for the piece, in which she distilled down to their essence 5 ways to improve your email deliverability.
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